Dotted i: Quirky, colourful, creative
Starting off as a ‘suitcase shop’, Dotted i’s out-there goodies are proof that devil is indeed in the details. Shalini Bhattacharya comes back with a crossed t.
Quirky, colourful and fun - from this creative chaos emerged the idea ofDotted i. Naadia Mirza, the 24-year-old Bangalore-based proprietress brought it to life with her undeniable passion and enviable enthusiasm. A self-confessed shopoholic, Mirza returned from the States with an extra suitcase filled with quirky knick-knacks that had intrigued her. Realising that she may have gone slightly overboard, she put them up for sale among her close network of friends.
Whoever thought that over-indulgence would lead to a steady revenue-generating model? Mirza soon realised the potential of this market and decided to capitalise on it by making similar products available to the masses. Creativity was not a problem as she had been organising theme parties for children since she was 16.
Located in Langford Town, the quaint little studio of Dotted iprides itself in having three different services: online store, gourmet and events.
Online store: Its online store retails magnets, shot glasses, and scented candles that have witty one liners like ‘Drama Queen’, ‘PMS (Purchase more shoes)’, and ‘96 – sexually dyslexic and available for a meaningful one nightstand’.
Price range: Rs 150 onwards
Dotted i also customises beautifully decorated hampers for birthdays, baby showers, bachelorettes and weddings.
Price range: Varies, depending on the content of the hamper.
Gourmet: Dotted i has tied up with nine home bakers across the city for their truly unique confectionery like cakes, muffins, tarts and chocolates. To ensure that their tasty treats comply with Dotted i’s quality standards, all products are made only to order. Besides their exotic cakes, they also do customised theme cakes that involve detailed sugar work. The themes vary from formal to downright wicked.
Price range: Rs 850 onwards
Events: Dotted i also organises events such as surprise parties, corporate events, pre-wedding parties and bachelor(ette) parties. It takes care of everything – right from designing invites and activities to conceptualising and executing cheeky cakes and fun themes. “Pretty much anything,” concludes Mirza.
Price range: Variable